I empower brands to stand out by embracing their mission and deeper purpose...
I'm Chanel Smith, a Jamaican graphic designer and visual artist based in Florida. 
I hold a Bachelor's degree in Visual Arts Management with a minor in Digital Media, complemented by 8+ years of leadership experience merging creative design with marketing strategy.​​​​​​​ I specialize in fine art production, and brand identity development, crafting captivating visual stories that elevate brands and set them apart in the industry. 

I’ve collaborated with prestigious brands like Williams-Sonoma, West Elm, J.Crew, and Pottery Barn on joint marketing events. I drove a 218% increase in online sales in 2020 through compelling product designs and targeted content. My participation in 30+ art vendor events further honed my marketing skills and helped me build lasting client relationships by creating memorable brand experiences both in-person and online.

Storytelling lies at the heart of my design process, imbuing each project with the beauty of allegory. Known for my signature exegetical logos, I weave your faith and purpose into the fabric of your brand, crafting a design that radiates authenticity, helping your business stand out through its mission and deeper purpose. I aim to craft visuals that go beyond connection, creating a deep resonance with your audience.​​​​​​​

Outside the design studio you can find me tinkering on more art projects over at bethautumn.com

Think we'd be a good fit? I'd love to hear from you!​
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